Students: You Are Probably Not Mark Zuckerberg, So Stay In SchoolInstead of another boring lecture, last week my students at UC-Berkeley got quite a treat: a lively discussion with TechCrunch founder Mike Arrington. I once described Mike as a cross between Oprah Winfrey and Howard Stern; so I was ready for a little controversy. But he ended up lighting such a big fire, that I’ve been bombarded with questions from students about their education and careers. The questions aren’t just coming from Berkeley; after the discussion was posted on TechCrunch, students at Duke asked me to discuss this at a keynote I am giving at their entrepreneurship symposium on Wednesday; and students at other schools, from as far as India and Singapore, have asked for advice.  So I’ll just respond here in the hope of quenching this fire.

At the UC-Berkeley Distinguished Innovator Lecture Series, this week, Mike and I discussed a variety of topics.  We agreed on most subjects—except on the importance of education (and dearth of women in tech—which is a battle I’ll fight another day). When I brought up my TechCrunch post on the importance of MBA degrees, Arrington questioned why students needed to get any degree or go to college at all.  He talked up the success of tech CEOs who had dropped out of college—Zuckerberg, Gates, and “countless high-profile entrepreneurs including Larry and Sergey” (Mike: Larry and Sergey both have undergraduate degrees and were completing PhD’s). Despite being interrupted by Berkeley professor Ikhlaq Sidhu (who I was afraid would come on stage and strangle Mike before he could finish his sentence), Arrington said that he didn’t learn much from college; gaining admittance to a Berkeley or Harvard is the only certification a student needs; dropping out from college doesn’t carry a stigma anymore; so “the best thing in the world is to go to Harvard for a year and drop out because everyone knows you were smart enough to get in”.

Arrington told students that the kind of person who wants to increase his chances of success by getting a masters degree isn’t an entrepreneur; older entrepreneurs have no chance of raising money (so they’re a lost cause); success means building a billion dollar business and making a lot of money—it’s not good enough to build a good lifestyle business that pays the bills and brings you happiness. So they should “ready-fire-aim” and go for the big prize rather than thinking small.

Here is the problem with Arrington’s logic: students may come up with great ideas and start a company, but they aren’t going to be able make it big unless they have the educational foundation. Maybe Zuckerberg lucked out by being at the right place at the right time, but he wasn’t born with the knowledge of how to grow a business. To build a business, you need to understand subjects like finance, marketing, intellectual property and corporate law. Until you have been in the business world for a while, you don’t know how to negotiate contracts, deal with people, manage and nurture employees, and sell to customers. Most importantly, if students don’t learn the importance of finishing what they start, they will never achieve success—this requires perseverance and determination.  And by dropping out of college, they won’t have the alumni networks that they need to help them later in their careers and in business.

The harsh reality is that for every Zuckerberg, there are a thousand who drop out of college and fail. Many get discouraged after their failures and move to other professions which require less skill and education. Some universities do readmit students who dropped out for a short period of time, but most students end up burning through their savings and loans from friends and relatives, and can no longer afford their education. Some give up and look for jobs in big companies, but big companies don’t generally hire people without degrees—because they want employees who have the discipline to finish what they start; who won’t jump ship and chase every rainbow.

Plus, if you look at the backgrounds of the people who actually built Facebook—the executives and employees of the company—you’ll find that they aren’t college dropouts; they are highly educated. Facebook, Microsoft, and Apple—all started by college dropouts are the most selective in hiring; they are the most fussy about degrees.

My advice to students is to get all the education they can, while they can. Complete at least a bachelors and get a masters degree if you can. The degree doesn’t have to be from an elite college like Harvard or Stanford; any education will carry you far.  Students: You Are Probably Not Mark Zuckerberg, So Stay In SchoolAs this chart shows (based on an analysis of the backgrounds of the founders of 652 successful technology companies), there is a huge difference in the size and revenue of companies founded by people with college degrees. But there is only a small difference between those with ivy-league degrees and the average (which includes all startups).

After you graduate, you should gain some practical work experience and learn the realities of the business world before making the plunge into entrepreneurship. Work for a big company for a few years; learn about how the corporate world works; get good at people management, project planning, and teamwork. Then join a startup—which will probably fail as most startups do. But you get to fail on someone else’s dime and learn all the valuable lessons.

In his talk, Mike Arrington said that he got little from his education.  He also said that he wished he had gotten an MBA instead of a law degree.  But what Mike didn’t seem to acknowledge was that he needed the law degree to become a lawyer; when he was a lawyer, he gained an in-depth knowledge about the tech world and its problems —which led to his startups; and this education gave him the knowledge to take on unethical companies and question unethical practices—all of which have helped make TechCrunch the world’s leading tech blog. Does anyone think that Mike would have been able to build TechCrunch if he was a college dropout?

In our discussion, Mike joked that instead of doing the law degree, he wishes he had learned to play the guitar in junior high—“maybe he would have become a rock star”. I have no idea if Mike has any musical talent, but a smaller proportion of guitarists become rock stars than techies who become CEOs.

Editor’s note: Guest writer Vivek Wadhwa t Students: You Are Probably Not Mark Zuckerberg, So Stay In Schoolt Students: You Are Probably Not Mark Zuckerberg, So Stay In School is an entrepreneur turned academic. He is a Visiting Scholar at the School of Information at UC-Berkeley, Senior Research Associate at Harvard Law School and Director of Research at the Center for Entrepreneurship and Research Commercialization at Duke University. You can follow him on Twitter at @vwadhwat Students: You Are Probably Not Mark Zuckerberg, So Stay In Schoolt Students: You Are Probably Not Mark Zuckerberg, So Stay In Schooland find his research at www.wadhwa.comt Students: You Are Probably Not Mark Zuckerberg, So Stay In Schoolt Students: You Are Probably Not Mark Zuckerberg, So Stay In School.

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 Students: You Are Probably Not Mark Zuckerberg, So Stay In School
 Students: You Are Probably Not Mark Zuckerberg, So Stay In School

 Students: You Are Probably Not Mark Zuckerberg, So Stay In School  Students: You Are Probably Not Mark Zuckerberg, So Stay In School  Students: You Are Probably Not Mark Zuckerberg, So Stay In School  Students: You Are Probably Not Mark Zuckerberg, So Stay In School  Students: You Are Probably Not Mark Zuckerberg, So Stay In School  Students: You Are Probably Not Mark Zuckerberg, So Stay In School

 Students: You Are Probably Not Mark Zuckerberg, So Stay In School

 Google Apps Now Used By 30 Million Employees

Google Apps is making some serious inroads into businesses and other organizations. Today, Google announced that more than 3 million businesses, schools, and government agencies are using Google Apps. To put that in perspective, that gives Google more enterprise customers than Salesforce, which has about 2 million.

There are now 30 million employees and other enterprise users on Google Apps, which is a bundle of Gmail, Google Docs, Google Calendar, Google Video, and Google Sites. Google Apps has grown by 5 million enterprise users since last March. Google sells it as an economical alternative to Microsoft Office and Exchange, with better sharing features since all the apps are based in the cloud.

The success of Google Apps is part of the growing consumerization of enterprise apps. Employees want their business apps to have a similar look and feel and the same ease-of-use as the consumer Internet apps they use every day. Google Enterprise president David Girouard will be joining us next week at TechCrunch Disrupt on a panel with Yammer CEO David Sacks and Charles River Ventures partner George Zachary, where I will ask them what is driving this consumerization of the enterprise (tickets).

 Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees

 Google Apps Now Used By 30 Million Employees
 Google Apps Now Used By 30 Million Employees

 Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees  Google Apps Now Used By 30 Million Employees

 Google Apps Now Used By 30 Million Employees

Earlier today I posted my notes from an informal Google press lunch with CEO Eric Schmidt, SVP Product Management Jonathan Rosenberg and President Global Sales Operations and Business Development Nikesh Arora.

These events are of course on the record, which means there usually isn’t much that’s said that’s all that interesting. Usually though we can’t just video the whole thing. This time Google said it was fine, so I set up my Flip camera and filmed away. So you, too, can witness first hand the glamorous life of a blogger.

And yes, it’s true, I admit the iPhone is better than any Android phone on the market at around the 29:30 mark.

Information provided by CrunchBase

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 This Is What A Google Press Lunch Looks Like (Video)

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 This Is What A Google Press Lunch Looks Like (Video)

screen shot 2010 08 04 at 8 07 00 pm2 Evite Introduces Redesign, Tries Not To Suck, Fails“Evite sucks” is not a revolutionary opinion. The online invitation company has been the subject of substantial vitriol for how much their site design feels like it’s from 1998, when they launched. It would be impossible not to respond to this overwhelming criticism, and the newly re-launched Evite attempts to address many of its user experience problems.

“It should feel snappier than it has in the past,” says Evite CEO Hans Wooley. Yes it should, with hipper clones like Pingg, Socializr, and Crush3r fast approaching. Even the moms have moved their PTA bakesale announcements over to Paperless Post.

But the MySpace of online invitation services refuses to take any lessons from these smaller, scrappier startups, something that even MySpace, to its credit, is now starting to do. It’s still slow (according to Alexa 76% of sites are faster than the old Evite.com) and it’s still full of ads.

This latest Fantasy Interactive-designed version boasts a much cleaner UI designed to take you straight to the invites, a marked improvement. Glomming off the socialized content trend, it has a new Facebook Events-like feature imaginatively called “Event Conversation,” where hosts and guests can comment and post pictures. The site also added hundreds of new still cheesy looking invitations and small functionality changes like being able to seamlessly add guests from past events to an invitation

I tried sending out an invite earlier today and the new site loaded “sending” and timed out before it told me that I needed more information to complete the process, even though I had all the fields filled out.

Then, despite the fact that the prompt was telling me I couldn’t send an invite, I got two successive emails in my inbox thanking me for sending an invite. Twenty minutes later I still hadn’t received my actual invite. So I’ll post what I did receive below.

screen shot 2010 08 04 at 3 06 10 pm1 Evite Introduces Redesign, Tries Not To Suck, Fails

That is not attractive anyway you slice it. Compare this with the welcome email I received and the invite I created on Pingg, which both arrived at the same time. Look ma, no Wolverine (or any) ad!

ping1 Evite Introduces Redesign, Tries Not To Suck, Fails

screen shot 2010 08 04 at 6 27 42 pm1 Evite Introduces Redesign, Tries Not To Suck, Fails

When I finally did receive an Evite invitation after trying three times, it looked like this, with no party information visible. There was absolutely nothing at all to aid a user in the decision of whether or not to attend. In stark contrast to Pingg, you’re basically forced to click though. 

screen shot 2010 08 04 at 6 33 04 pm1 Evite Introduces Redesign, Tries Not To Suck, Fails

When asked why the emailed invite was not at all informative, an Evite representative responded:

“We try to encourage RSVP and interaction with the invite, that is why event hosts love Evite, they get to track RSVPs and easily communicate with guests. Also, our business model is built on the invitation view, there is no advertising in the invitation email.”

The “Also, our business model …” aside speaks volumes. The new Evite can add all the social sharing and conversation functionality it wants but unless it pays attention to how people are actually inviting other people to things, it’s just another platform with the fatal flaw of refusing to understand that user experience should trump advertising revenue always. But especially when people can just use Facebook.

Links to their promo video and screencaps below.

Evite Sizzle from Creative Asylum on Vimeo.

13 Evite Introduces Redesign, Tries Not To Suck, Fails

screen shot 2010 08 04 at 7 50 12 pm Evite Introduces Redesign, Tries Not To Suck, Fails

Information provided by CrunchBase

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